The “Ostentatious” Photos of Evita Perón in Life Magazine (1950)

In 1950 Gisèle Freund´s photocoverage of a bejewelled Eva Peron for Life Magazine caused a diplomatic stir between the United States and Argentina and upset many of Peron’s supporters—the ostentatious photographs went against the official party line of austerity; Life Magazine was blacklisted in Argentina, Freund had to escape the country with her negatives.

Evita_Peron_on_National_Holiday

Evita Perón, on national holiday, Buenos Aires, 1950
Black-and-white photograph; Fiber Base Silver Gelatine Print; white outline border

via

gisele-freund.com

Evita_Peron_preparing_for_National_Holiday

Evita Perón, preparing for National Holiday, Buenos Aires, 1950
Black-and-white photograph; Fiber Base Silver Gelatine Print; white outline border

via

gisele-freund.com

Evita_Peron_plays_with_her_two_poodles_1950

Evita Perón, plays with her two poodles, Buenos Aires, 1950
Black-and-white photograph; Fiber Base Silver Gelatine Print; white outlin

via

gisele-freund.com

Evita_Peron_shows_her_hat_collection_1950

Evita Perón, shows her hat collection, Buenos Aires, 1950
Black-and-white photograph; Fiber Base Silver Gelatine Print; white outline border.

via

gisele-freund.com

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