Iconic Fashion Designer Coco Chanel by Cecil Beaton (1937)

NPG x40048; Gabrielle ('Coco') Chanel by Cecil Beaton

Coco Chanel, by Cecil Beaton 1937 © Cecil Beaton Studio Archive, Sotheby’s London via

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Coco Chanel, by Cecil Beaton 1937 © Cecil Beaton Studio Archive, Sotheby’s London via

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Vintage Ossie Clark Ensemble (1968)

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Amanda Lear in Ossie Clark Ensemble, photographed by Peter Ruck, 1968 via

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Amanda Lear in Ossie Clark Ensemble, photographed by Peter Ruck, 1968 via

Coco Chanel in Her Atelier Dressing Romy Schneider (1962)

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Shahrock Hatami, Coco Chanel and Romy Schneider, 1962 via

©Photo: BottiStills - GAMMA

Shahrock Hatami, Coco Chanel and Romy Schneider, 1962 via

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Shahrock Hatami, Coco Chanel and Romy Schneider, 1962 via

00/00/1960. Coco Chanel and Romy Schneider.

Shahrock Hatami, Coco Chanel and Romy Schneider, 1962 via

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Shahrock Hatami, Coco Chanel and Romy Schneider, 1962 via

00/00/1960. Coco Chanel and Romy Schneider.

Shahrock Hatami, Coco Chanel and Romy Schneider, 1962 via

 

Claire McCardell Wearing Amazing Dresses of Her Own Creation (1945)

Claire McCardell (May 24, 1905 – 1958) was an American fashion designer in the arena of ready-to-wear clothing in the 20th century. She is credited with the creation of American sportswear.

In 1942, McCardell created her famed “Popover Dress.” It was a response to a Harper’s Bazaar challenge to create something fashionable you could wear to clean the house and then wear to a cocktail party. The simple grey dress came with a matching potholder which fit into the dress’s pocket. The “Popover Dress” sold for $6.95 and over 75,000 were sold in the first season alone.

These dresses became a staple of McCardells collections and over time she made version in different lengths and fabrics. The “Popover Dress” received a citation from the American Fashion Critics Association and in 1943, McCardell won a Coty Award.

Beginning in 1945, McCardell was featured as an “American Look” designer by Lord & Taylor’s department store.  In 1946, McCardell won the Best Sportswear Designer Award and in 1948 she won the Neiman-Marcus Award.

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Claire McCardell in a Dress of her creation, 1945 via

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Claire McCardell in a Dress of her creation, 1945 via

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Claire McCardell in her Futuristic Dress (cut only of triangles), photographed by Erwin Blumenfeld, 1945 via